Workshop 001 / Toronto

About this workshop

On February 4th, forty dealers came together to collaborate in Toronto. Read on to learn more about the day. Dealer Transformation, Helping Manage the Cultural and Digital Shifts in 2016 This Strategy Mob Workshop was co-sponsored by the Trillium Automotive Dealers Association and was developed to assist Ontario Dealer Principals and their management teams to better manage the cultural and digital transformation that is facing the automotive industry in 2016. This wasn't a conference with passive learning and presentations Interactive, engaging and thought provoking—our workshop focused on four rotating sessions throughout the day that approached key subject matter such as hiring, training and managing your culture and staff within the dealership in order to adapt new cultural expectations and digital norms and best practices.

Speak up! Go online and share opinions of your day, using #MobWorkshop

Were you at this workshop?


What you slowly come to realize is that you’re among friends. This is a safe space and we're talking about common concerns and challenges.

-P.J. Caletti

Look Back

Think of this as your Workshop "Coles Notes." Our editors have summarized each session into a concise article. Did we miss something? Add your favourite takeaways in the comment section.

Take Action

Download your team’s action plans and get ready to engage your dealership.

Let us have it

If there’s anything automotive folks aren’t—it’s shy. We want to hear your honest opinion of the day. What did you like? What can we make better? Please give us five minutes with our anonymous survey. Click on the link below to get started.