For more than a decade our team has worked in every facet of the auto industry to create and hone great story-tellers. Whether it’s through speaking at conferences, penning articles in industry magazines, becoming social media darlings or just highlighting deserving dealerships doing amazing things, Charisma! has helped tech companies launch, grow and ultimately sell their technology in auto.

«Having worked with a lot of PR professionals over the past 25 yrs, I look at Laurie as one of the best. She has been instrumental in getting both traditional media coverage and social media visibility for Binary Automotive Solutions, delivering new leads, increasing awareness of the Binary Auto brand and helping Binary Auto clients achieve visibility in national publications. She is simply a joy to work with and provides invaluable insight into our public relations planning. »

Troy Scheer, FCIM, CSM