Episode 86 – Russell Gentry

Join us as we take an insider look into the world of strategy in the automotive industry. From marketing to operations and everything in-between, take part in daily conversations with leaders in the industry with Strategy Mob.

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During this podcast I have a blast discussing all things data. We discussed the very time sensitive cookie wars as how Russell calls it cookie armageddon, and how it impacts automotive marketing. Plus we review the need for dealers to control and protect their own data.